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The Program Pillars Sample Schedules

SOCIAL MEDIA AND DIGITAL ENTREPRENEURSHIP

This specialization is designed for students with a passion for social media and digital industries. Students will learn theories of digital communication while working on hands-on projects focused on skill building for sharing and selling ideas on social media.

Courses

Media Entrepreneurship - (3 Credits)

Media Entrepreneurship - (3 Credits)

This course teaches students how to become effective, and ethical content creators for digital and social media in a rapidly changing, trend based global environment. Topics include marketing, trend watching, branding, business, and business ethics

Communication for Leadership & Innovation - (3 Credits)

Communication for Leadership & Innovation - (3 Credits)

This course is designed to provide students with a basic understanding of contemporary media in the United States. Special emphasis will be placed on the economic, political, societal, and organizational aspects that affect contemporary media organizations. Topics include social media, trends, influencer culture, and digital activism.

Media